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Posts Tagged ‘Diaper’

Geneticists & evolution researchers sometimes agree and sometimes disagree, but there is a notion that our generation, especially times post AD 2000, has started to see a rise in the percentage of babies born with low birth weight (interestingly abbreviated as LBW), that is less than 2.5 kgs.

Maybe the environment of the entire world has now been polluted to that extent,¬†or maybe it is an evolutionary trend, or maybe it just doesn’t matter ’cause the doctors are still telling parents that “these low birth weight babies do real well in future” (now don’t ask me what does ‘real well’ mean here – physically, mentally, or fortune-wise) – but what counts the most is the mothers’ anxieties in the initial days till the time these LBW babies’ height/weight plots merge into the mainstream colored ‘acceptable’ zone in the growth tracker charts.

Having tiny bodies with extraordinary need for nourishment & nutrition, it is also another important and very delicate matter to take care of their cleanliness & bodily hygiene at all times. Hence comes the question of proper diapering. Whilst the western countries & baby product companies have already thought about it and have a proper range of products in the supermarket isles, here in India the companies are still operating in a world of delusion that this is not a market segment they should be interested enough to play in. True to an extent since here in India maybe majority of the mothers are still preferring to use cloth nappies and cost of diapers are not really coming down below the level of Rs 6 to Rs 8 per piece, the fact of the matter remains that unless Indian players are really focusing on this size-segment, and, as a matter of fact, towards the overall diaper product space, the economies of scale won’t come about and pricing won’t really drop below Rs 3-4 range on which it would be affordable to the middle class Indians. For small babies, less than 6 months, at an average usage of 8 diapers per day, we are talking about a monthly budget of less than a 1,000 rupees (at price point of Rs 4 per diaper) which could be affordable, (of course, provided that the quality remains acceptable) compared to the current budget requirement of about Rs 2,500 which is prevalent today. And yes, sometimes the babies will decide to clear their bowels just after a fresh one has been put on – believe you me!

As I personally looked through the available products in the offline & online markets in India, one thing that struck me clearly was that for LBW babies majority of whatever was available wasn’t really suitable. Each diaper comes with a weight range specification on it – something like “for babies between 5-8 kgs”. {Though, on a sidenote, one problem is that you cannot keep using that diaper till your baby is really 8 kgs in weight – you have to move up the weight-chain as your baby weighs more than 7 kgs, typically. Higher the upper weight limit, quicker you have to upgrade (like for 14 kgs limit, upgrade at about 11-12 kgs timeframe).} Now for LBW babies, weighing maybe around 2 kgs +/-, typically what you get in the market are diapers having weight range of 3-7 kgs (and more of the upper brackets’ stuff). If you want the baby to wear a diaper – and not a lungi – you got to have something that fits more snugly. After searching all possible places of baby products, mostly online “free delivery” & “cash on delivery” sites like firstcry.com, hoopos.com, babyoye.com, and even within the newly expanded range of baby products at my all time favorite filpkart.com, all I could find acceptable, and settled down to were these three:

Whilst Pampers and Huggies, as brands, are already quite established in India, the 3rd one here, Bella Baby is an European brand which is still trying to get a good foothold. The diapers, in comparison, are all quite good. Huggies & Bella Baby ones are ranged up to 4 kgs, while the Pampers New Baby one is up to 5 kgs. I would personally recommend the usage of a combination of these – either Huggies & Pampers or Bella Baby & Pampers, as the Pampers ones are better suited for night (when the changing frequency & alertness of the parent may dip) and other ones are better suited for day time. Prices are almost equivalent – ranging between Rs 9-11 per piece.

Filpkart, as usual, always delivers on time and from the point you place the order till it reaches you, you can always track your shipment online. Firstcry does a good job as well – but pricing aspect of Flipkar is something I personally preferred – always. And I don’t know why – but interestingly, the Pampers one is not available in most of the sites except for Flipkart (though that may be just a temporary condition). However, you can still get it locally in big towns in one of those Baby product shops – but do check carefully which of the 2 variants you are getting there : the one imported from Middle East (22 pieces in a pack) or the one packaged in India (24 pieces in a pack). The latter one is cheaper.

Hope the tips are helpful for you. In case you are interested to buy any of the above, or other baby products online – the images are linked to the appropriate website – click away!

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