Posts Tagged ‘Flipkart.com’

Geneticists & evolution researchers sometimes agree and sometimes disagree, but there is a notion that our generation, especially times post AD 2000, has started to see a rise in the percentage of babies born with low birth weight (interestingly abbreviated as LBW), that is less than 2.5 kgs.

Maybe the environment of the entire world has now been polluted to that extent, or maybe it is an evolutionary trend, or maybe it just doesn’t matter ’cause the doctors are still telling parents that “these low birth weight babies do real well in future” (now don’t ask me what does ‘real well’ mean here – physically, mentally, or fortune-wise) – but what counts the most is the mothers’ anxieties in the initial days till the time these LBW babies’ height/weight plots merge into the mainstream colored ‘acceptable’ zone in the growth tracker charts.

Having tiny bodies with extraordinary need for nourishment & nutrition, it is also another important and very delicate matter to take care of their cleanliness & bodily hygiene at all times. Hence comes the question of proper diapering. Whilst the western countries & baby product companies have already thought about it and have a proper range of products in the supermarket isles, here in India the companies are still operating in a world of delusion that this is not a market segment they should be interested enough to play in. True to an extent since here in India maybe majority of the mothers are still preferring to use cloth nappies and cost of diapers are not really coming down below the level of Rs 6 to Rs 8 per piece, the fact of the matter remains that unless Indian players are really focusing on this size-segment, and, as a matter of fact, towards the overall diaper product space, the economies of scale won’t come about and pricing won’t really drop below Rs 3-4 range on which it would be affordable to the middle class Indians. For small babies, less than 6 months, at an average usage of 8 diapers per day, we are talking about a monthly budget of less than a 1,000 rupees (at price point of Rs 4 per diaper) which could be affordable, (of course, provided that the quality remains acceptable) compared to the current budget requirement of about Rs 2,500 which is prevalent today. And yes, sometimes the babies will decide to clear their bowels just after a fresh one has been put on – believe you me!

As I personally looked through the available products in the offline & online markets in India, one thing that struck me clearly was that for LBW babies majority of whatever was available wasn’t really suitable. Each diaper comes with a weight range specification on it – something like “for babies between 5-8 kgs”. {Though, on a sidenote, one problem is that you cannot keep using that diaper till your baby is really 8 kgs in weight – you have to move up the weight-chain as your baby weighs more than 7 kgs, typically. Higher the upper weight limit, quicker you have to upgrade (like for 14 kgs limit, upgrade at about 11-12 kgs timeframe).} Now for LBW babies, weighing maybe around 2 kgs +/-, typically what you get in the market are diapers having weight range of 3-7 kgs (and more of the upper brackets’ stuff). If you want the baby to wear a diaper – and not a lungi – you got to have something that fits more snugly. After searching all possible places of baby products, mostly online “free delivery” & “cash on delivery” sites like firstcry.com, hoopos.com, babyoye.com, and even within the newly expanded range of baby products at my all time favorite filpkart.com, all I could find acceptable, and settled down to were these three:

Whilst Pampers and Huggies, as brands, are already quite established in India, the 3rd one here, Bella Baby is an European brand which is still trying to get a good foothold. The diapers, in comparison, are all quite good. Huggies & Bella Baby ones are ranged up to 4 kgs, while the Pampers New Baby one is up to 5 kgs. I would personally recommend the usage of a combination of these – either Huggies & Pampers or Bella Baby & Pampers, as the Pampers ones are better suited for night (when the changing frequency & alertness of the parent may dip) and other ones are better suited for day time. Prices are almost equivalent – ranging between Rs 9-11 per piece.

Filpkart, as usual, always delivers on time and from the point you place the order till it reaches you, you can always track your shipment online. Firstcry does a good job as well – but pricing aspect of Flipkar is something I personally preferred – always. And I don’t know why – but interestingly, the Pampers one is not available in most of the sites except for Flipkart (though that may be just a temporary condition). However, you can still get it locally in big towns in one of those Baby product shops – but do check carefully which of the 2 variants you are getting there : the one imported from Middle East (22 pieces in a pack) or the one packaged in India (24 pieces in a pack). The latter one is cheaper.

Hope the tips are helpful for you. In case you are interested to buy any of the above, or other baby products online – the images are linked to the appropriate website – click away!


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There seems to be a craze for fictions that talk about mysteries from the past – prehistoric, as well as medieval – since the mass has been moved by The Da Vinci Code. Years ago I had read Foucault’s Pendulum – which used to be one of its kind. The theories were intriguing, the narration tough, but the materials disturbingly thought-provoking. Then of course came The Da Vinci Code. Again, research was good (even though it was criticised heavily) and it kept the readers glued till the last page. But since then there has been a sudden influx of such novels in the literary market. Many authors have come up with the very first books that show fantastic research in the area, always something new to share or explain the same thing in a new light, and every time the plots and explanations somehow make sense! I have just finished reading Pyramid by Tom Martin (which is actually the author’s pseudonym) and again, nice work!

Now I am not claiming to have done a lot of research on this – so there may be many examples that someone could unearth that will prove that these type of fictions were available even before the days of The Da Vinci Code. But on an overall scale, it’s only recently – say in the last 10-15 years – that we are seeing this particular trend has become a mainstream bestseller category. Turning back the clock near about 80 years, one can find a relatively unknown fiction author named Talbot Mundy who did some great works in this area. I have read one of his books – The Nine Unknown (link to buy this book online in India) – last year, and it was startling to see such work from so many years in the past. Some of his other titles look extremely promising, but are very difficult to come by.

Around the same time, I am sure we could find some of the works from authors like Jules Verne, H. G. Wells, or Sir Arthur Conan Doyle (and even may be some of less famous authors of that era) qualifying as pioneers of the same genre I am talking about. Intrigue, mystique, and a romanticism for the hazy past were smeared all across those stories. As a matter of fact, one of the prominent theme of this genre – the lost continent of Atlantis – probably originated around this time. For more information, one can try out literature of one W Scott-Elliot of The Theosophical Society of London, named “The Story of Atlantis and the Lost Lemuria“.

Coming back to modern days and the abrupt eruption of plethora of titles around the same theme, if one tries to compile a list of good reads, it would be a mammoth exercise. However, I have tried to compile a decent reading list, and hope you, if you are a fan of the genre that is, would surely enjoy majority of these titles (at least I did).

So here we go:

  • Author Andy McDermott – fantastic storytelling pace, nothing short of the Indiana Jones stories, with not one but 2 protagonists, namely Nina Wilde and Eddie Chase:
  1. The Hunt for Atlantis
  2. The Tomb of Hercules
  3. The Secret of Excalibur
  4. The Covenant of Genesis
  5. The Cult of Osiris (also known as The Pyramid of Doom)
  6. The Vault of Shiva (also known as The Sacred Vault)
  7. Empire of Gold
  8. Temple of the Gods (also known as Return of Atlantis)
Books by Andy McDermott, buy online in India from Flipkart.com

Books by Andy McDermott, buy online in India from Flipkart.com

There are lots of other authors & book suggestions, but my fingers seems to have gotten very tired for now. Keep visiting back and I will not disappoint you! Bye for now.

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The book was a sudden find for me when I was browsing through the isles of fictions by Indian authors in a Landmark store in Ahmedabad sometimes back. The strange title of “The Rozabal Line” and the few lines on the back cover of the book attracted me – and even though I wasn’t really having any plans to purchase anything that day, I did purchase the book.

I didn’t have to regret the decision!

As I was flipping through the pages my brain was getting the dosage of a heady concoction of ingredients from western history, eastern history, hindu mythology, modern sociopolitical titbits and author’s fantastic imagination prowess. Even though Ashwin took the painstaking task of adding footnote references to all parts that were historical or based on sources deemed to be real, the smooth mixing of facts with fictional elements was no nicely done that my mind wanted everything he had written to be true – that is the “anthropological fiction” part of it (of course, not the modern day events his novel had in it).

As the last page was turned over, I wanted more. More of Ashwin Sanghi. And sitting in my desk, the only true reliable source for sourcing the same was Flipkart.com.

Hence came “The Krishna Key” in my hands couple of days later, thanks to Flipkart’s fantastic delivery network. And I was hooked in once again.

This time, the subject was more close to my heart. I grew up through the lores and stories of hindu mythology – be it from the Vedas, the Upanishads, the Ramayana, the Mahabharata or the plethora of Puaranas that our culture boasts of. Before opening the book, I was wondering what could it be that Ashwin wanted to refer to as “the legacy Krishna left behind for mankind”! When I finally saw what he meant, it was worthy of an applause. He zeroed in on such a small side story from the mythological texts and built such a wonderful thriller around it, that I finally sealed the deal of becoming his fan. The overall narrative, storytelling skills and compactness of the subplots – everything made the book a superhit.

So if you are a “Dan Brown” genre reader and have a soft corner for Indian mythology & history as well – go for these 2 novels, and with special Flipkart.com discounts as well (if you are in India, that is):











To know more about Ashwin, you can also check out his Wikipedia page, and his own site.

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